Competitive Advantage

Why choose AcuityMaster?

Built by a practicing ophthalmologist for real clinical environments — and priced to make digital acuity accessible to every practice.

In one paragraph: AcuityMaster Cloud is the browser-based option among digital acuity systems: it runs on the Mac, Windows PC or iPad your practice already owns, with no installation, and it publishes its pricing in full — starting at $249 per year for the first seat. It was built by Mark S. Brown, MD, a practicing oculoplastic surgeon, and has been in clinical use since 2012. If it is not the right fit, our alternatives page lists the other systems we know of.

What sets AcuityMaster apart

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Mac & Windows compatible

AcuityMaster Cloud runs in any modern browser — Chrome, Safari, Edge, Firefox — on Mac, Windows, and iPad. No Windows-only lock-in.

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No device lock-in

Your license isn't tied to a single PC. Move to a new computer or add a display without re-purchasing or transferring a dongle.

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Cost competitive

Subscription pricing that is cost competitive with the leading alternatives over a 5-year horizon — with updates, support, and every chart type included.

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Clinician-developed

Founded and developed by Mark S. Brown, MD — a practicing ophthalmologist. Every feature was built for how real eye clinics work.

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Comprehensive chart types

Snellen, ETDRS, Worth Dot, fixation disparity, reduced-contrast acuity, and more — covering the full range of clinical acuity assessment.

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Flexible licensing

Single exam lane to multi-location network. Cloud edition supports role-based access and centralized administration across your entire practice.

Features at a glance

Feature AcuityMaster Typical competitor
Mac / Safari compatible✓ Cloud edition✗ Most Windows-only
iPad / tablet support✓ Cloud edition✗ Generally not supported
No device lock-in✗ Often device-bound
ETDRS / LogMAR chartsVaries
Color vision testingVaries
Worth 4-Dot testRarely included
Pediatric optotypes✓ (pictures, HOTV, video)Limited
Reduced-contrast acuityVaries
Founded by ophthalmologist

Ready to upgrade your exam lane?

Start the free trial and see AcuityMaster in your own practice — no credit card required.